IXDEOLOGY

Social eTournaments

05

Feature moulding for this unique social media experience with tools for event organizers and players to share tournaments elegantly.

Company

OOMBA

Role

Director of UX - Contract

Delivered

Feature ideation, design & direction, content strategy

Featured events nearby, live streams, profiles for venues, teams, players and all other types of participants.

Social network with in-app promotions, leaderboards and streaming sports TV with live states.

Objectives

This project began as an agency-led effort, where I played a key role in shaping its early design direction. Later, as the UX director for Oomba, I furthered concepts, phased capabilities, and managed product design experience across platforms for this unique social media site with for event organizers and players to manage tournaments elegantly.

Deliverables

The UX documentation included research and development (R & D) efforts for this social e-tournament site and its cross-platform products. Some of the key deliverables include, but were not limited to: