IXDEOLOGY

eHealth concierge framework

06

Curated user pathways, information & audience stories. The patterns were used as a Concierge system across multiple large-scale healthcare projects.

Agency

Rhythm Agency

Role

Lead Experience Strategist & Designer

Delivered

UX direction, content strategy, and info design.

Awards

Silver Addy Award for Silverado's Empathetic Hospice

Empathetic Hospice - Silverado

Silverado Hospice

This project focused on creating accessible and empathetic digital content flows for families seeking hospice care. The goal was to provide a supportive and sensitive environment for those navigating such difficult times.

Health Plan Guidance - SCAN

Scan Health Plan Advisor

We developed smart search tools and curated user pathways for regulated healthcare insurance plan information, designed specifically for audiences seeking a supplemental insurance for medicare. Besides the member plans, the content was also organized for other audiences such as caregivers, providers and brokers with unique pathways and registered user dashboards.

Deliverables

Each of these large-scale informational projects shared similar patterns for curating user pathways across different audiences. The pattern framework allowed reduction in internal costs, and development time. Phased UX documentation included: